Maximize Your Impact: How Academics Can Communicate Knowledge Through Traditional and Digital Media (English Edition)

Wirtschaftspädagogik

Generate impact by communicating effectively to external audiences: the media, policy makers, practitioners and alumni!

The potential benefits:

– Visibility for your institution
– Impacting policy
– Shaping opinions
– Research funding
– Career growth: speaking engagements, consulting gigs and book deals

The problem:
Many academics and researchers haven’t been “media trained” – both in terms of traditional and digital media.

In Maximize Your Impact, communications consultant and media trainer Kevin Anselmo helps you to:

– Think through your objectives.
– Increase visibility by delivering your message in media interviews.
– Promote your work by creating content on your own channel.
– Enhance your network via social media channels.


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Maximize Your Impact: How Academics Can Communicate Knowledge Through Traditional and Digital Media (English Edition)

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